Eliza Vielma is the de facto sorority sister of the political social media realm in Texas and beyond. The early adopter’s early adopter, she identified the power of emerging social media technology to connect the like-minded and build effective coalitions. With her bright personality, quick wit and eye for emerging trends, she has established herself as a respected influencer.

She recently concluded her tenure as Director of Communications for Texas State Senator Brandon Creighton (R-Conroe), during which she excelled at the full range of legislative communications including media relations, social media audience building and constituent affairs. Prior to that, she won acclaim for her work as Director of Digital Media for Lt. Governor David Dewhurst on both his campaign and stateside teams.

Previously, she spent six years as the Director of New Media and Legislative Affairs for Americans for Prosperity – Texas, where she established the organization as a leading voice in the discourse that shaped policy and influenced elections. Influence Opinions named her an influencer for two of the previous Texas Legislative Sessions, citing the reach of her efforts and the depth of the ensuing conversations.

Generous by nature, she has happily shared her social media wisdom with conservative communicators at every skill level as one of the original founders AFP Foundation’s first RightOnline Conference, which welcomed more than 600 activists and bloggers to Austin, Texas. It was the first-ever conservative event created to counter the left-wing Netroots Nation Convention, an annual gathering of what the media called the most concentrated gathering of high-profile progressive bloggers to date.

In short, Eliza puts the “social” in social media: building relationships, advancing strategy, leveraging key metrics and driving results.